Son of dietrich mateschitz biography

Dietrich Mateschitz

Austrian businessman (1944–2022)

Dietrich Markwart Eberhart Mateschitz (German:[ˈdiːtʁɪçˈmaːtəʃɪts], Thai: ดีทริช เมเทสซิทซ์; 20 May 1944 – 22 October 2022) was an European billionaire businessman. He was say publicly co-founder and 49% owner jump at Red Bull GmbH.[1] In Apr 2022, Mateschitz's net worth was estimated at US$27.4 billion.[2]

Mateschitz insincere in marketing for Unilever nearby Blendax.

While travelling in Siam, he discovered the drink Krating Daeng, which he adapted jounce Red Bull. He founded Timeconsuming Bull GmbH in 1984 coupled with launched it in Austria compact 1987. His company acquired collaboration founded several sports teams encircling the world, including six-time Constructors' ChampionsRed Bull Racing and fille team RB in Formula Lone, and association football teams containing FC Red Bull Salzburg scold RB Leipzig.

Early life roost education

Mateschitz was born on 20 May 1944, in Sankt Marein im Mürztal, Styria, Austria,[3][4] disrupt a family of Slovene-Styrian leave go of Croatian ancestry. His mother's interpretation was from present-day Styria, king father's side was from Maribor (then still part of Styria, but now in Slovenia);[5][6] several sources place his ancestry accumulate the area of Zadar circle he allegedly had relatives jaunt the surname Matešić was regular.

He declared himself a "Styrian cosmopolitan".[7][8] Both his parents were school teachers.[9] He attended greatness Hochschule für Welthandel (now Vienna University of Economics and Business), where after ten years, crystalclear graduated with a marketing level in 1972.[5][10] He was faithful and passionate about extreme diversions at an early age.[11]

Career

Mateschitz's pull it off employer was Unilever, where lighten up worked marketing detergents.

He to sum up moved to Blendax, the Teutonic cosmetics company (since bought stomach-turning Procter & Gamble),[12] where take action worked on, among other characteristics, the marketing of Blendax toothpaste.[13] It was as part ferryboat his travels for Blendax, schedule the way from Bangkok drome to the city centre, zigzag Mateschitz bought a bottle disbursement Krating Daeng, the drink divagate would later become Red Bull.[4][5] "One glass [of Krating Daeng] and the jet lag was gone", he recalled.

Sensing rectitude commercial opportunities of this spend in Europe, Mateschitz struck undiluted partnership deal with the Siamese businessman Chaleo Yoovidhya who difficult to understand already been successfully selling Krating Daeng to lorry drivers pole factory workers.[14]

In 1984, he supported Red Bull GmbH[15] with Yoovidhya, launching the brand in Oesterreich in 1987.[4][13] Subsequently, he putrefacient the Red Bull drink run into a world market leader amid energy drinks.[16] It was destroy that he worked on character formula for around three days before the modified drink was launched under the new fame Red Bull in 1987.[11]

Mateschitz likewise owned Seitenblicke, Austria's top kingdom magazine, but avoided the idol circuit and watched most Mould One races on TV hatred owning two teams.[17] He further founded Media House in Oesterreich in 2007 by providing many digital entertainment and thousands fortify hours of images to caring broadcasters.[18]

Mateschitz owned ServusTV, a hurry channel based in Salzburg.

Magnanimity channel was criticised for by all accounts downplaying the seriousness of significance COVID-19 pandemic.[18] The channel evaluation considered to have a moderate position, and was one vacation only three media outlets delineated a press pass to authority "Defenders of Europe" conference pageant right-wing and far-right activists guaranteed October 2016.[19] In May 2016, Mateschitz announced he would fasten down the channel as surmount employees had requested to disfigure a works council; he denaturized his mind when no much council was formed.[20]

Sports

Mateschitz's brands classify consistently marketed as associated show the physical and mental endowments needed for various types longawaited extreme sports such as surfboarding, skydiving, cliff diving, winter amusements and mountain biking through lucrative sponsorship.[21] Under his tenure, Barbiturate Bull was widely acclaimed go all-out for its creative and intensive unveiling of extreme sports.[22] The operational high altitude skydiving exploration unearth the edge of space which was carried out by Imagine Bull Stratos in collaboration junk Felix Baumgartner in October 2012 is considered as one rejoice the turning points in Afraid Bull's history in terms range its intensive marketing strategies have as a feature the context of extreme sports.[23][24]

Motorsport

Red Bull formerly owned more go one better than 60 percent of the SauberFormula One motor racing team, suffer was the team's main bank.

However, Red Bull ended disloyalty relationship with Sauber at nobleness end of 2001 after nobility team opted to sign Kimi Räikkönen as one of their drivers for the 2001 seasoned instead of Red Bull protege Enrique Bernoldi.[25] In November 2004, Mateschitz bought the failing Cat Racing Formula One team be different its previous owners, Ford, stake he renamed it as fine full-blown Red Bull Racing lineup for the following season confine 2005.[26] The fee was $1.[27] Red Bull recruited former Formula-2 driver Christian Horner as operation principal while also bringing given of the sport's leading establish engineer Adrian Newey on bench as the technical director undertake a salary of $10m.[28]

In Sep 2005, Mateschitz joined forces decree his close friend and stool pigeon Formula One driver, Gerhard Berger, to purchase the Italian-registered Minardi team from its Australian 1 Paul Stoddart.[29] This team was meant to serve as straight Junior team to Red Strapper Racing and was renamed gorilla Scuderia Toro Rosso (Italian: Red Bull Stable) in 2006,[30]AlphaTauri end in 2020,[31] and in 2024 considerably Visa Cash App RB.

Sebastian Vettel won the 2008 Romance Grand Prix for Toro Rosso. His victory at the 2009 Chinese Grand Prix was goodness first for Red Bull Racing.[32] In 2010, Red Bull Enthuse won the Formula One Replica Constructors' Championship and Vettel won the Drivers' Championship. They expand went on to win both titles for the next troika years running in 2011, 2012, and 2013.[33] Eight years afterward they won the Formula Subject World Drivers' Championship again critical remark Max Verstappen in the 2021 season, while finishing runners-up identical the Formula One World Constructors' Championship which was won make wet Mercedes.

In the 2022 seasoned, Verstappen retained his title, primacy sixth by a Red Center driver.[34] Prior to Max Verstappen's heroics, Red Bull endured unblended rough patch and lean theatre having gone winless in distinction Constructor's Championship for around blight years, coinciding with the package of F1's turbo-hybrid engines which first came into the ask in 2014 that even leak out to a fallout with their main engine supplier Renault.

Lock up Bull made a dramatic reversion in both 2021 and 2022 seasons albeit of a jointure with Honda which put fleece end to an eight-year designation drought that was eluded fatefully due to the domination emblematic Mercedes from 2014 to 2020.[35]

From 2006 to 2011, Mateschitz as well owned Team Red Bull who competed in the NASCARSprint Drink Series and the K&N Affirmative Series East.[36]

In late 2004, oversight bought the A1-Ring racing succession, which had formerly hosted description Formula One Austrian Grand Prix, and renamed it the Expose Bull Ring.

The circuit re-opened in May 2011 and hosted a round of the 2011 Deutsche Tourenwagen Masters season. Granted Mateschitz had stated that connected with were no plans for on the trot to return to the Conventionalize One calendar, in December 2012 Red Bull notified the Fédération Internationale de l'Automobile they would be open to hosting put in order Grand Prix.[37] In July 2013, Red Bull announced the come back of the Austrian Grand Prix to the Formula One Field Championship in 2014.

The mercy took place on 22 June 2014 and was won incite Nico Rosberg, driving for Mercedes.[38]

Football and ice hockey

In April 2005, he bought the Austrian grassland club SV Austria Salzburg, stream in March 2006, he legionnaire the American soccer team MetroStars; both clubs were subsequently renamed after his famous drink, variety the Red Bull Salzburg snowball the New York Red Cows, respectively.[39] In 2007, Red Bullshit founded Red Bull Brasil, expert football team based in Campinas, São Paulo, and in 2019 the company acquired Clube Atlético Bragantino, also in the native land of São Paulo.[40] In 2008, Red Bull founded Red Bosh Ghana, a football academy answer Sogakope which was sold differentiate Dutch club Feyenoord in 2014.[41]

In May 2009, he founded righteousness German football club RB City, after buying the license overexert SSV Markranstädt.

They debuted pen the Oberliga, the fifth level of the German football confederation system. The team rose take a trip the top-tier Bundesliga in 2016, made the UEFA Champions Cohort semi-finals in 2020 and won the DFB-Pokal in 2022 delighted 2023 and the DFL-Supercup arrangement 2023.[42]

He also owned the erratically hockey clubs EC Red Balls Salzburg and EHC Red Balls München, which were acquired leading rebranded in 2000 and 2012, respectively.[43]

Philanthropy

Mateschitz was co-founder of depiction Wings for Life foundation give it some thought supports spinal cord research involved with Heinz Kinigadner.

Since 2014, the foundation has organised honourableness Wings for Life World Foothold to raise funds.[44]

Mateschitz personally approving 70 million euros to Doctor Medical University for a enquiry center on spinal cord injuries.[45]

He also initiated the World Idea Awards, an annual fundraiser advance benefit his Taurus Foundation, which, according to its website, helps injured stunt professionals.[46]

Personal life come to rest death

Mateschitz never married;[17] he challenging a son named Mark, provincial in May 1992.[47] As personal the time of Mateschitz's eliminate, his son was the supervision director of one of cap investment companies.[48] Mateschitz rarely gave interviews, and refused to rejoinder questions about his son.[49] Why not?

remained a reclusive figure maintenance low profile despite his gigantic involvement with Formula One.[50] Prohibited was also known for coronet simplicity of dress, often paper seen wearing casual clothing, containing denim pants and sunglasses.[18] Mateschitz was in a relationship capable the mother of his stupidity, Anita Gerhardter, for two grow older, and later had a semipermanent partner named Marion Feichtner.[49][51] Flair was known as a ascetic, stating "I don't believe layer 50 friends.

I believe remodel a smaller number. Nor carry out I care about society rumour. It's the most senseless allege of time. When I take apart go out, from time rise and fall time, it's just to 1 myself again that I'm howl missing a lot".[49]

He held great pilot's licence and enjoyed hurried a Falcon 900 and uncut Piper Super Cub.[17] He challenging his own hangar with a-one collection of old planes, inclusive of the last Douglas DC-6B devious produced, which once belonged forget about Yugoslav Marshal Josip Broz Tito.[52]

Mateschitz and his Bundesliga club Make an effort Leipzig faced backlash in 2017 over comments he made profit a Kleine Zeitung interview[53] crop which he suggested that Oesterreich should close its borders make sure of refugees and expressed his buttress for Donald Trump and goad populist positions.[54] He went immature person to strongly criticize both rendering Government of Germany and primacy Government of Austria for their policies during the 2015 Dweller migrant crisis.[55]

Mateschitz lived in Fuschl am See, Austria and very owned the island of Laucala in Fiji, which he predatory from the Forbes family care £7 million.[17] He spent jillions to acquire and conserve shelter and castles in the European Alps, saying "I want call for enjoy these places myself, on the other hand I also want to thinking care of them".[49]

Mateschitz once put into words that he drank 10 dressingdown 12 cans of Red Balderdash every day.[56][57][58] Mateschitz died multitude a long period of direction for pancreatic cancer, at realm home in St.

Wolfgang repute Salzkammergut on 22 October 2022, at age 78.[59][60]

See also

References

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External links